I'm Bridie – a PR & Visibility Coach. I founded Why You Create to empower small business founders to feel more confident promoting themselves and their business. Offering one-to-one consultations, I help founders articulate how they're unique, become seen as an expert, and land opportunities like press, podcast guesting, collaborations and guest teaching, to boost their growth and credibility.

I'm a PR & Visibility coach based in Bristol, and founder of Why You Create, helping small business founders promote themselves with more confidence. My background includes a 10-year career working in PR and communications following six years at University studying Art History. I've worked for some of the world’s most pioneering curators and artists at some of the UK’s most progressive art galleries, as well as award-winning PR agencies. I led PR campaigns from obscure to celebrity and from local to global. I developed partnerships with the likes of BBC Arts, Dazed Media, Arts Council England, Swarovski, Artek, and Crossrail.

All I want is for you to feel confident promoting your small business. I'll teach you how to grow, promote, and sustain your business without relying on social media. I don’t do your PR for you, because I believe you can do it yourself. My mission is to empower you to feel confident sharing what you do and give you strategic ideas to promote your business intentionally.

My strategy sessions are designed to boost your confidence in promoting your business and guide you how to land strategic opportunities to become more visible.

I offer PR copywriting including press releases, pitch writing, biographies and boilerplates.

I can also create bespoke PR strategies for you to follow.

If you have a membership community or course cohort who would benefit from one of my highly-rated workshops in PR, get in touch today to discuss. Topics include PR roadmap, pitching workshop, navigating the PR landscape, collaborations and features, becoming seen as an expert.

I also offer a FREE VISIBILITY OPPORTUNITIES GUIDE with 10 visibility-boosting and credibility-boosting opportunities to diversity your marketing and promote your small business to new + relevant ideal audiences – all without feeling tied to the grid.

PR strategy sessions

PR contacts

PR strategies done for you

PR workshops for memberships and communities

PR copywriting

PR webinars and courses